Overview A leading pharmaceutical company in India launched a nationwide digital campaign to raise awareness and recall for a prescription pain-relief medication used in the…

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Overview In a strategic effort to enhance awareness and engagement among healthcare professionals (HCPs), a leading non-sedating antihistamine brand executed a nationwide digital campaign across…

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Overview A leading antihistamine and Montelukast combination therapy aimed to position itself as a top choice among healthcare professionals (HCPs), including general physicians, consulting physicians,…

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Overview A leading pharmaceutical company partnered with a digital medical platform to gather rapid, actionable feedback from healthcare professionals (HCPs) about two key therapeutic products.…

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A comprehensive outreach program targeting healthcare professionals (HCPs) in the vaccine sector has demonstrated significant success over a multi-year period. This initiative, spanning from fiscal…

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Overview Iron deficiency remains a critical concern in women’s health, particularly due to its implications on fatigue, pregnancy complications, and cardiovascular wellness. A leading pharmaceutical…

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Introduction The healthcare industry has increasingly adopted digital marketing to enhance education, engagement, and outreach among healthcare professionals (HCPs). This case study explores a comprehensive…

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When the people who fight to save lives, every day pause to talk about what makes life truly meaningful, the world listens. This Doctor’s Day,…

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Introduction In an era where digital transformation is no longer optional, legacy pharmaceutical brands are increasingly investing in integrated marketing to stay relevant. This case…

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About the Product This legacy respiratory brand combines Beclomethasone (ICS) and Levosalbutamol (SABA) to offer both immediate asthma relief and long-term inflammation control. It aligns…

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