Pharma Marketing
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Case Study: Driving Antihistamine Awareness through Omnichannel Engagement
Overview A leading antihistamine and Montelukast combination therapy aimed to position itself as a top choice among healthcare professionals (HCPs), including general…
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Enhancing Medical Learning Through a Targeted Digital Video Campaign
To promote scientific knowledge in nephrology and related domains, a dedicated medical learning initiative was executed from May 2023 to March 2024.…
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Case Study: Enhancing Doctor Engagement with Digital Survey Campaigns
Overview A leading pharmaceutical company partnered with a digital medical platform to gather rapid, actionable feedback from healthcare professionals (HCPs) about two…
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Innovating Vaccine Promotion: Best Practices and Outcomes from a Multi-Channel Outreach Campaign Targeting Healthcare Providers
A comprehensive outreach program targeting healthcare professionals (HCPs) in the vaccine sector has demonstrated significant success over a multi-year period. This initiative,…
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Digital Success Story: Leveraging Omnichannel Campaigns for Medical Professional Engagement
Overview Iron deficiency remains a critical concern in women’s health, particularly due to its implications on fatigue, pregnancy complications, and cardiovascular wellness.…
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