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More Than Medicine: Hidoc Dr’s Doctor’s Day Video Celebrates the Humanity Behind the White Coat
When the people who fight to save lives, every day pause to talk about what makes life truly meaningful, the world listens.…
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Swipe. Click. Prescribe. The Digital Rebirth of a Pharma Pioneer
Introduction In an era where digital transformation is no longer optional, legacy pharmaceutical brands are increasingly investing in integrated marketing to stay…
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Case Study: Legacy Respiratory Brand Marketing Campaign
About the Product This legacy respiratory brand combines Beclomethasone (ICS) and Levosalbutamol (SABA) to offer both immediate asthma relief and long-term inflammation…
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Driving Awareness and Engagement on Transthyretin Amyloid Cardiomyopathy (ATTR-CM): A Case Study on a Digital Medical Learning Campaign
Introduction Transthyretin Amyloid Cardiomyopathy (ATTR-CM) is a progressive and life-threatening form of cardiomyopathy often underdiagnosed due to its nonspecific presentation. With advances…
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Case Study: Digital Survey Campaign on Sepsis Awareness Among Indian Healthcare Professionals
Overview In observance of World Sepsis Day 2024, a nationwide digital survey initiative was launched to assess awareness, diagnostic challenges, and clinical…