Recent Articles
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Objective Promote a combined antihistamine + montelukast therapy among General Physicians, Consulting Physicians, Pulmonologists, and ENT specialists; build awareness + preference over competing therapies via…
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Objective To increase awareness, engagement, and ordering of a 7-vaccine portfolio among pediatricians, general physicians, and pulmonologists through an integrated digital + telecalling approach. Campaign…
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Background A pharmaceutical organization, in collaboration with a nationwide medical learning platform, launched a 4-month omnichannel awareness campaign to educate healthcare professionals (HCPs) about a…
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Introduction A leading healthcare platform executed a large-scale digital awareness initiative aimed at educating doctors on critical patient care practices and promoting responsible healthcare behavior.…
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Overview A digital awareness campaign was executed to enhance visibility and strengthen recall for a leading medication used in the management of anxiety disorders and…
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Overview A digital event marketing campaign was designed to promote an exclusive educational event for dental professionals, aiming to enhance their knowledge of advanced treatment…
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Overview A three-month digital awareness campaign was launched from July to September 2025 to enhance awareness and recall for a well-established migraine management formulation among…
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Overview A leading pharmaceutical company launched a nationwide digital awareness campaign to promote an innovative injectable therapy related to women’s health. The objective was to…
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Overview A leading women’s health initiative launched a nationwide digital awareness campaign to educate gynecologists across India about effective management solutions for heavy menstrual bleeding…
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Introduction In the healthcare industry, education-based digital campaigns are becoming a powerful way to reach doctors.This case study highlights how a healthcare organization ran a…
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Introduction In today’s competitive pharmaceutical landscape, digital engagement has become central to connecting with healthcare professionals. A recent campaign in the women’s healthcare segment demonstrated…
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Objective To enhance awareness among psychiatrists regarding a therapy for anxiety disorders and insomnia, highlighting its 1 mg and 2 mg strengths, rapid onset, and…
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